“
The custom module fit our process exactly, not the other way around.
”
Zero workarounds left
James CallahanHead of Operations
When off-the-shelf
can’t reach,
we build it.
We build the custom software and AI products that off-the-shelf can’t — scoped to exactly what you need, and backed by the same team long after launch.
Build anything you can’t buy.
When a product off the shelf can’t reach, we build it — from a single module to a full AI product you own.
Software built around how you work
The workflow, the dashboard, the internal tool — built to your exact process, not a template.
When the off-the-shelf tool almost fits but not quite, we build the part that does — standalone, or extending Flow, Lens and Sentinel. You get:
- A module to fill a gap, or a full web & mobile app
- Software mapped to your real process, not a vendor’s
- A tool that’s yours to run and to grow
AI trained on your business, not the internet
Your data, your domain, your operations — turned into working AI.
We build the models and agents off-the-shelf can’t — forecasting, document and vision AI, agents and copilots — on cloud-scale infrastructure. That means:
- Models trained on your data and your domain
- AI that runs where your data lives
- A team named Most Innovative Partner by Alibaba Cloud
It fits your stack, and the code is yours
Connects to what you already run, and hands over cleanly.
Your ERP, your warehouse, your CRM — we build so it connects, syncs both ways, and deploys on your terms. Which means:
- A documented API that connects to what you run
- Cloud or private deploy — your call
- Code & IP handed over, no lock-in
From idea to shipped, in three steps.
We start with the problem, build it in the open in short cycles, and ship it into your environment — with the same team staying on after.
Scope
Start with the problem, not the code
We map what you actually need and agree a clear spec, a dated plan, and a fixed quote — before a line is written.
Build
Built in the open, in short cycles
You see working software early and steer it every cycle — not a black box you meet at the end. Your feedback goes straight into the next build.
Ship
Shipped to you, and supported
We deploy into your environment, hand over the code and IP, and the same team that built it stays on to support and extend it.
What teams say after we ship.
Custom software built to a team’s exact process — live in weeks, and theirs to keep.
“
Our reps finally work from one app instead of five — and head office sees every order the moment it’s taken.
”
5 apps down to 1
Sofia ReyesOperations Director
“
I stopped building spreadsheets. I just ask for the numbers and get the answer and the chart back instantly.
”
Spreadsheet reporting, gone
Daniel OkonkwoChief Financial Officer
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We see problems the day they happen now, not weeks later in the audit. It’s paid for itself many times over.
”
Same-day, not weeks later
Emma LindqvistFinance Controller
“
Route planning that used to take an afternoon is done before the reps leave the depot.
”
An afternoon down to minutes
Michael ChenSales Manager
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One dashboard for every region — I finally see the whole business at once, in real time.
”
Every region in one view
Charlotte DuboisManaging Director
“
Onboarding took days and the team never looked back. It just works.
”
Live in days, not months
Rafael SantosRegional Director
Questions, answered.
What is custom development, and when do we need it?
Custom development is software built specifically for your business rather than bought off the shelf. You need it when an existing product can’t reach your exact process, when you want to extend what you already run, or when you want a bespoke AI product trained on your own data — and we stay on to support it after.
What can you build for us?
Anything from a single module that fills a gap to a full web and mobile application built to your exact requirements — plus custom AI products. It can extend our platform (Flow, Lens, and Sentinel) or stand entirely on its own.
What kind of AI products can you build?
AI-native products built for your data — agents and copilots, demand forecasting and analytics, and document and vision AI such as automated data extraction. They run on cloud-scale infrastructure, and we were named Most Innovative Partner by Alibaba Cloud for building exactly this kind of product.
Can you build on top of Flow, Lens, and Sentinel — or standalone?
Both. We can add custom modules and features to our existing products, or build standalone software and AI products from scratch. Either way it’s designed around how you actually work.
How long does a custom build take?
It depends on scope — but we scope it first and give you a dated plan with milestones and a fixed quote before anything starts. We then build in short cycles, so you see working software early instead of waiting until the end.
Will it integrate with the systems we already use?
Yes. We build on a documented API and connect to the systems you already run — your ERP, accounting, and warehouse. You also choose how it’s deployed: shared cloud, or your own private setup.
Do we own the code and the IP?
Yes. We hand over the full source code, documented, and the intellectual property is yours. There’s no lock-in — you can run it, extend it, or take it elsewhere.
How is custom development priced, and what happens after launch?
We agree a fixed quote against an agreed scope up front, so the price is set before we start rather than discovered along the way. After launch, the same team that built it stays on to support, fix, and extend it — in your time zone, reachable in minutes.
Let’s build software that fits your business.
Tell us what off-the-shelf can’t do for you. We’ll scope it — what to build, how it connects, and a fixed quote — so you know exactly what you’re getting before we start.
AMASTSoftware that runs your operations — built and implemented by a team that stays with you.
San Francisco · London · Dubai · Kuala Lumpur